From casual café to fine dining, its common knowledge that it takes more than passion to stay competitive
Finding an effective means of gathering customer feedback, and email addresses, is critical to success in hospitality today, says Wayne Roby from Smart Bill Folder
“Running the business is often the hardest part of the job. It is crucial to get some objective criticism, so you can work on any areas that might be letting you down,” Wayne
Smart Bill Folder is a dynamic quality assurance tool that is presented with the bill. Essentially is it a small touch screen PDA, packaged in a bill folder, that patrons can use to tap in their ‘responses’ to your questions.
The Bill Folder is incredibly easy to use and clients enjoy a greater rate of response then traditional ‘comment cards’. What’s more there is no data entry, and analysis of results is both immediate and creative.
“It also creates a permission based database, with automatic birthday e-flyers being sent to your customers to encourage increased repeat patronage”
Feedback collected can include; food/service ratings, age groups, post code, male/female ratio, where heard of, etc.
“You can start to make some really informed decisions about your operation rather than leaving it to guess work or instinct.”
TRY IT FOR YOUR SELF ITS FREE FOR 30 DAYS!!! http://www.enhancedbusiness.com.au/
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